LEM’s potential in the US market
The US market presents a significant opportunity for NSK's Shiitake Mushroom Mycelia-growing Medium (LEM):

•Growing Health Consciousness: American consumers are increasingly aware of the health benefits of functional foods and natural supplements.  
•Interest in Immune Health: The global pandemic has further fueled consumer interest in products that support immune health.
•Plant-Based & Vegan Trends: The rise of plant-based diets & veganism has created a demand for alternative protein sources/natural health supplements.  
•Aging Population: The aging population in the US is seeking natural solutions to maintain cognitive function and overall well-being.
• Use as CAM: In the US, CAM use among cancer patients is high (30-50%)   *The US has a high incidence of cancer patients

Backing Health Food Business

We have discovered superior substances from nature's bounty, and have been committed to research and development for many years, making full use of our proprietary technologies. Our research laboratory conducts basic research, pharmacology, safety, and analysis, as well as evidence from joint research with many universities and public institutions. Our evaluations have been published in numerous academic conferences and papers.
All manufacturing functions, from long-term cultivation to finished products, are concentrated in our own factory. We are making the most of the advantages of our integrated system, striving for thorough quality control and improved cost performance, and manufacturing products in a wide variety of fields, from health foods to plant virus inhibitors and fertilizers for home and garden use.
Unique Proposal Capability Our goal is not to stop at a wide research and development network or mere manufacturing and sales, but to provide a backup system from product development support by our own laboratory staff, to various sales promotion support activities by our sales staff, to the pursuit of evidence through our network with medical institutions and public organizations.

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